Our salty journal full of tales from our crews latest missions as well as collection editorials & campaigns.
CHARTER PANTS*
A fresh new style to add to our workwear pants. Great for the weekend jobs on the boat or grabbing a beer at your local fishing club. No matter the situation, these pants are ready for whatever the busy outdoor lifestyle brings. Available in Black and Olive
Find them here
J.A.F A3 FISH PRINTS*
Salt up your Fisherman's life with one of our A3 prints on Mohawk Felt 298 gsm stock, made from recycled post-consumer fibres; Choose from 15 incredible Species Illustrations by Artist Max Thompson. Perfect for the Boatshed, Fishing Den, Office, Kid's Room or Home.
OUR SALTY ESSENTIALS
Get to know our mates & crews via our Salty Essentials feature which highlights what our salty friends believe is their nearest & dearest odd trinkets, favourite garments, tackle secrets & more.
The LOG BOOK
J.A.F — W25 CAMPAIGN*
It’s not all about fishing here at Just Another Fisherman. Our Winter 2025 garments certainly speak that narrative. As we move into winter we naturally start to spend more time off the water and step into clothes to keep us warm, wear to the pub or out on a date night…
S24 — THE NORTH HAVEN* PHOTO CAMPAIGN & COLLECTION
We are rarely told through life to appreciate the process. Much of our successes in life are due to the time, effort, and preparation to achieve success or reach our "North Haven"
W24 ANGLER TECH WET WEATHERS* — PHOTO CAMPAIGN
Introducing the much anticipated 2024 Angler Tech Wet Weather Collection. After much development and research over the 12 -18 months of talking to our anglers and suppliers, we feel we have finally developed our Angler Tech Wet Weathers...
W23 - CASTING THE IRON SANDS* VIDEO CAMPAIGN
This beautiful part of New Zealand inspired our latest winter Collection – CASTING THE IRON SANDS*. The dark textures, wild seas and vast landscapes offered the ideal colour palette for our new collection.
J.AF — S22 ANGLER TECH* BEN BROWN SHORT CLIP
DO IT FOR YOUR SKIN* New season Angler Tech UPF40 LS hoods and tees have arrived inshore, along with a full range of Crewman shorts and accessories
S22 CAVALLI* CAMPAIGN & COLLECTION VIDEO
Located north of the Bay of Islands, New Zealand, the CAVALLI* Islands are a cluster of reefs, inlets and islands lying a few miles offshore. They were named by Captain James Cook in the mid-1700’s when he traded fish – probably trevally, with local Māori. Jump forward a couple of hundred years and the J.A.F 610 Surtees is in tow...